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	<title>Larson Institute of Self-Mastery &#187; Human Nature</title>
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	<link>http://larsoninstitute.com</link>
	<description>Master Your Mind, Body, Money and Relationships</description>
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		<title>When Persuading Others &#8211; Opposition is Good</title>
		<link>http://larsoninstitute.com/2009/06/29/when-persuading-others-opposition-is-good/</link>
		<comments>http://larsoninstitute.com/2009/06/29/when-persuading-others-opposition-is-good/#comments</comments>
		<pubDate>Mon, 29 Jun 2009 07:29:00 +0000</pubDate>
		<dc:creator>Garold N. Larson</dc:creator>
				<category><![CDATA[Communication Skills]]></category>
		<category><![CDATA[Difficult People]]></category>
		<category><![CDATA[Influencing Others]]></category>
		<category><![CDATA[Master Your Relationships]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[Differences]]></category>
		<category><![CDATA[Human Nature]]></category>
		<category><![CDATA[Influence]]></category>
		<category><![CDATA[Persuasion]]></category>

		<guid isPermaLink="false">http://selfmasterykeys.com/blog/2008/05/when-persuading-others-opposition-is-good</guid>
		<description><![CDATA[
Have you ever tried to persuade someone to your way of thinking only to be confronted by heavy opposition? Although it may sound illogical, opposition can actually be a good thing when trying to influence and persuade others.
Every time we are engaged in an attempt to influence someone we need to evaluate whether that person [...]]]></description>
			<content:encoded><![CDATA[<p align="center"><img src="http://larsoninstitute.com/wp-content/uploads/2008/05/disagree.jpg" alt="disagree" width="450" height="356" /></p>
<p>Have you ever tried to persuade someone to your way of thinking only to be confronted by heavy opposition? Although it may sound illogical, opposition can actually be a good thing when trying to influence and persuade others.</p>
<p>Every time we are engaged in an attempt to influence someone we need to evaluate whether that person is receptive to our efforts or not. Normally when we encounter opposition we tend to feel our efforts are failing. Strange as it may seem, that&#8217;s not necessarily the case.<span id="more-67"></span></p>
<p>Let&#8217;s suppose you are in a meeting and you are presenting an idea and someone in the meeting begins to challenge it. They throw up opposition by arguing why it can&#8217;t be done or why it shouldn&#8217;t be done or why your idea isn&#8217;t a good idea. Your first thought is to think that the person is not going to be able to be persuaded. Actually the opposite is true. It&#8217;s the person who agrees immediately with your ideas and wants to move on that usually is not going to take any action in that direction. It&#8217;s the person who is actually giving you opposition and is actively engaged in a discussion about it that is more likely to be persuaded.</p>
<p>Let me give you an example. Let&#8217;s suppose you know someone who is in very poor health and you tell them, &#8220;You know, you really ought to go see a doctor and get a checkup.&#8221; That person can handle that suggestion is two ways:</p>
<p>The first way is to agree with you immediately and say, &#8220;Yes, you&#8217;re right. I should go see a doctor and get a checkup.&#8221; They don&#8217;t argue with you at all. They immediately agree with you but inside they know that they have no intention whatsoever of going and seeing a doctor. They want to agree with you immediately so they can move on. They want to get past the subject. They don&#8217;t want to discuss it. They know on one level that you&#8217;re right, but on another emotional level they have many internal reasons they don&#8217;t want to see a doctor. It could be, first of all, that they are afraid of what the doctor may find out. It could be that they can&#8217;t afford it. It&#8217;s going to cost them money and they don&#8217;t want to spend it. It could be that they already know what the doctor is going to tell them. The doctor is going to tell them they need to cut out certain foods and they need to exercise and they are not ready to deal with that right now.</p>
<p>So they will agree with you immediately so they can get off the subject and move on. You haven&#8217;t persuaded them at all but they want you to think that you have. So when someone agrees with you immediately it&#8217;s a sign that they are closed to discussion.</p>
<p>The second way they can respond is to disagree with you. If they argue with you about it, then the channels of persuasion are still open. They will say things like, &#8220;You know, I don&#8217;t really want to go to the doctor. It&#8217;s too much of a hassle and I don&#8217;t trust doctors.&#8221; If they oppose you, if there is opposition there, then the conduit of persuasion is still open.</p>
<p>You may think just the opposite is true that when they agree with you, you have persuaded them and when they oppose you and argue with you that you haven&#8217;t persuaded them. Opposition doesn&#8217;t mean that you have persuaded them but it does mean that the lines of communication and the channels of persuasion and influence are still open and that you still have that opportunity. They still haven&#8217;t made up their mind internally. There&#8217;s an internal conflict. So they may be arguing with you on the outside but internally they are arguing with themselves about whether they should or they shouldn&#8217;t pursue the particular course you are suggesting.</p>
<p>The next time you are in a situation where you need to persuade others to your way of thinking, pay attention to their response. If there is opposition then you still have a good chance to change their minds.</p>
<p>Thank you.</p>
<p><em>Master Yourself, Master Your Life</em></p>
<p>Copyright © 2009 Garold N. Larson</p>
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		<title>6 Secrets to Creating a Powerful First Impression</title>
		<link>http://larsoninstitute.com/2009/04/17/6-secrets-to-creating-a-powerful-first-impression/</link>
		<comments>http://larsoninstitute.com/2009/04/17/6-secrets-to-creating-a-powerful-first-impression/#comments</comments>
		<pubDate>Fri, 17 Apr 2009 07:00:41 +0000</pubDate>
		<dc:creator>Garold N. Larson</dc:creator>
				<category><![CDATA[Feeling of Importance]]></category>
		<category><![CDATA[Human Nature]]></category>
		<category><![CDATA[Influencing Others]]></category>
		<category><![CDATA[Person's Name]]></category>
		<category><![CDATA[Smile]]></category>

		<guid isPermaLink="false">http://selfmasterykeys.com/blog/2008/03/6-secrets-to-creating-a-powerful-first-impression</guid>
		<description><![CDATA[ Whether you like it or not you are judged by the first impression you make on others. From the moment you first meet someone you have about sixty seconds to make a good impression. This article will show you six secrets to creating a powerful first impression.
Regardless of whether it&#8217;s fair or whether it&#8217;s correct, [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://larsoninstitute.com/wp-content/uploads/2008/04/handshake4.jpg"><img class="alignleft size-medium wp-image-208" style="float: left;" title="handshake4" src="http://larsoninstitute.com/wp-content/uploads/2008/04/handshake4.jpg" alt="Greetings" width="226" height="177" /></a> Whether you like it or not you are judged by the first impression you make on others. From the moment you first meet someone you have about sixty seconds to make a good impression. This article will show you six secrets to creating a powerful first impression.</p>
<p>Regardless of whether it&#8217;s fair or whether it&#8217;s correct, it&#8217;s a true fact that the first impression is how we judge each other. There is an old saying that goes,</p>
<blockquote><p>&#8220;You only get one chance to make a good first impression.&#8221;</p></blockquote>
<p>After that you&#8217;re done. Your chance is over. If you make a bad first impression then you are constantly working on damage control. You will always be remembered for that first impression, good or bad. Therefore it&#8217;s extremely important that you learn how to make a powerful and positive first impression.<span id="more-62"></span></p>
<p>Think for a moment about the different people you have met in your life. Wasn&#8217;t it something about your first meeting with them that drew you to them? Isn&#8217;t it true that those people who have made the most powerful impact on your life are the ones that presented a powerful and positive first impression? What was it about that meeting that had such an impact on you? If you think about it you will realize that there are certain things these people did that impressed you. They knew the secrets of making a powerful first impression. No you will know the secrets too.</p>
<p><strong>Secret Number 1: Take the Lead</strong></p>
<p>What this means is to be outgoing. Don&#8217;t wait for the other person to step forward and greet you. You take the initiative. You be the one to step forward, shake hands, greet the other person and initiate the conversation. By doing this you are taking control of the situation and you are establishing a first impression as a leader; a person who is not fearful, timid or shy. You can&#8217;t help but be impressed when someone comes up to you, shakes your hand, introduces himself and initiates a conversation. Your goal is to be that person.</p>
<p><strong>Secret Number 2: Smile</strong></p>
<p>Okay, this is going to seem obvious yet it&#8217;s amazing how many people don&#8217;t do this. It is to SMILE!</p>
<p>Think about when another person greets you. Think about the difference in how you feel about the other person when they greet you with a cheerful smile or when they greet you coolly with a scowl on their face. What a difference between the two types of greetings.</p>
<p>It&#8217;s just common sense that we like to be greeted with a smile. It makes us feel more comfortable. It makes us like the other person more. We feel non-threatened. We feel accepted. We feel like it&#8217;s a safe place to be when the other person is smiling and in a good mood. We trust someone more when they are cheerful. A side benefit is that we just simply look better with a smile on our face than without one. So smile when you greet others.</p>
<p><strong>Secret Number 3: Exchange Names</strong></p>
<p>Whole books have been written on this subject. Countless articles have covered this subject. We all should know by now that the sweetest sound in the human language is a person&#8217;s own name. Secret number 3 is about exchanging names.</p>
<p>You need to get the other person&#8217;s name if you don&#8217;t have it. If you already have their name then you need to use it. Knowing their name and using their name is an excellent way to make a good first impression. You don&#8217;t always have the chance of knowing the names of who you will be meeting. If you already know their name, then use their name in greeting them. If you don&#8217;t know their name this is where you get their name.</p>
<p>To get their name, you can say &#8220;Hi, I&#8217;m James Walker. I don&#8217;t believe I&#8217;ve met you before.&#8221; They will generally give their name at this point. The other person says, &#8220;Hi, I&#8217;m Natasha Stevenson.&#8221; You say, &#8220;Natasha Stevenson, that&#8217;s an interesting name. Where did it come from?&#8221; By repeating it back you do two things. First it helps you remember their name and they like to hear their name. It also helps you to know that you heard it correctly and are pronouncing it correctly. One of the biggest social blunders is to mispronounce someone&#8217;s name.</p>
<p>If you are being introduced to a group of people, then one by one go up to each person and smile, shake their hand, give your name and then get their name. Repeat their name back to them. Do this greeting for each one, making a mental note of each name. There are many techniques for remembering names but that&#8217;s beyond the scope of this article. The point is to use one of the common name-remembering techniques to remember their names.</p>
<p><strong>Secret Number 4: Dress the Part</strong></p>
<p>Dress for success &#8211; we&#8217;ve all heard that term. Some people say, &#8220;People shouldn&#8217;t judge me by how I look. They should judge me for who I am.&#8221; That&#8217;s nice to say but that&#8217;s not reality. People do judge you by how you look. We do judge books by their cover. We wouldn&#8217;t even look in a book, let alone buy one, if we weren&#8217;t impressed with the cover. So, just like a book, you have to sell yourself on the outside.</p>
<p>It doesn&#8217;t take a lot of money to dress nice in my opinion. Maybe some people can tell the difference between a $90 shirt and a $20 shirt. A nice dress shirt that is pressed and in good condition or a nice dress that fits well and looks good on you will make a big difference. It&#8217;s really not so much the price of the clothes but the choice of the style and the fit and that it complements you. The way you dress has an impact on other people. If your shoes are scuffed and dirty, people notice those things about you. It tells them a little bit about who you are, your personality, your character. If you look nice, that makes a difference.</p>
<p>Some people can overdo it. They can be very overdressed with their Rolex watches and Armani suites and it&#8217;s obvious that that person may have a self-image problem and is trying to over-compensate or over-impress and in most cases it accomplishes exactly the opposite effect. Think about it. When was the last time a Rolex watch really impressed you? These days, for all you know, it was bought in Mexico for $15.00.</p>
<p>I think, within reason, you dress the part. In most situations there are different levels of dress. Obviously there is everything from a jogging outfit consisting of sweats and a t-shirt all the way up to formal wear. You have to judge what is the appropriate dress for the situation, whether it&#8217;s formal, nice business casual, casual or whatever.</p>
<p>It has always been my feeling that you should dress slightly one notch above how you think everyone else will dress. The idea is not that you will look ridiculously out of place but that you will simply stand out slightly. It&#8217;s much better to be one notch above than one notch below how other people are dressing. It can be very embarrassing to be in a situation where you are obviously underdressed. If everyone else is in a suit and you are in an open-collared shirt, you will feel very out of place and others will notice it too.</p>
<p><strong>Secret Number 5: Show Interest</strong></p>
<p>Secret number 5 is to show interest in the other person. People can&#8217;t help but be impressed with someone who is interested in them. It&#8217;s human nature. It&#8217;s irresistible. We all have an innate, natural, desire built into us to want to feel important. It&#8217;s part of being human. When someone shows interest in us it elevates our impression of them. Just like stroking a cat, she&#8217;ll hang around for more.</p>
<p>The way you do it is simple. Just notice things about them. If their name is of an obvious ethnic decent or they have an accent or there is something about them that is interesting to you, ask them about it. Be inquisitive.</p>
<p>Yesterday I had a business lunch with three people. Two of them I had never met before. One of them was a woman. She epitomized a lot of what I am saying here. She was very outgoing and friendly. She dressed very nice but wasn&#8217;t overdressed for the situation. I noticed she had an accent. It was very intriguing. I couldn&#8217;t quite place where the accent was from. So I asked her where she was from. She said, &#8220;You mean where I live now or originally?&#8221; I said, &#8220;Originally. I noticed you have an accent.&#8221; She told me she was from Moscow, Russia. So that brought up a conversation where she told me a lot about Moscow and what it was like. She went on to tell me about St. Petersburg and many other things about Russia. All this came from just one little observation and me showing interest in her.</p>
<p><strong>Secret Number 6: Establish Your Credentials<br />
</strong><br />
This is the tricky one. Nobody likes &#8220;a brag.&#8221; We are all turned off by someone who boasts and talks about themselves incessantly. However, there is a point in a conversation where you need to establish who you are and what your credentials are. When I say &#8220;credentials&#8221; I mean what you do and what your title is. The other person does need to know who they are dealing with. This is something that should be done quickly and without a lot of glorification or fanfare. It should be done in an unpretentious and modest way.</p>
<p>For example, you might say, &#8220;Hello, I&#8217;m Mark Jones. I&#8217;m the IT Manager of XYZ Corporation. It&#8217;s my job to see that all the computer systems are running smoothly and efficiently.&#8221; A quick establishment of your credentials.</p>
<p>Maybe your credentials aren&#8217;t too impressive. &#8220;I&#8217;m Fred Smith. I&#8217;m a sanitation engineer for Waste Management. My job is to collect the excess refuge from each dwelling in the Smithville region.&#8221; You&#8217;re a garbage collector! You don&#8217;t have to glorify what you do. Yes, you want to present who you are in the best light possible but not with an absurdly overblown or embellished description.</p>
<p>Perhaps you don&#8217;t have any credentials. Maybe you&#8217;re just starting out. You wouldn&#8217;t say, &#8220;I&#8217;m currently unemployed. Nobody wants to hire me because I&#8217;m a loser.&#8221; You probably don&#8217;t want to say that. You should approach it in a better way such as, &#8220;I&#8217;m currently working on a business opportunity to teach and train individuals in the area of positive persuasion. That&#8217;s my specialty, my expertise. That&#8217;s what gets me up in the morning. I&#8217;m very passionate about this and that&#8217;s who I am.&#8221;</p>
<p>So find some way of presenting your credentials of who you are and what you do.</p>
<p><strong>Become the Master of Powerful First Impressions</strong></p>
<p>By following these 6 simple secrets you will be able to master and create powerful first impressions. You will see that people respond to powerful first impressions by giving you the respect and attention due any effective leader. You will be able to step out in a bold, confident manner and begin to positively influence and persuade others to your way of thinking.</p>
<p>Remember, if you blow your first impression it may be your last. So take charge of that first sixty seconds and leave a great first impression.</p>
<p>Thank you</p>
<p>Copyright © 2009 Garold N. Larson</p>
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		<title>How to Get Total Cooperation from Others</title>
		<link>http://larsoninstitute.com/2009/02/18/how-to-get-total-cooperation-from-others/</link>
		<comments>http://larsoninstitute.com/2009/02/18/how-to-get-total-cooperation-from-others/#comments</comments>
		<pubDate>Wed, 18 Feb 2009 11:23:46 +0000</pubDate>
		<dc:creator>Garold N. Larson</dc:creator>
				<category><![CDATA[Feeling of Importance]]></category>
		<category><![CDATA[Human Nature]]></category>
		<category><![CDATA[Influencing Others]]></category>
		<category><![CDATA[Motivation]]></category>

		<guid isPermaLink="false">http://selfmasterykeys.com/blog/2008/01/how-to-get-total-cooperation-from-others</guid>
		<description><![CDATA[Have you ever needed someone&#8217;s help only to find that getting it was like pulling teeth? Maybe you were going about it all wrong. Suppose there was another way to solicit help from others that would almost guarantee their total cooperation. If you are interested, then read on.
Try This Test
Try this test the next time [...]]]></description>
			<content:encoded><![CDATA[<p><a title="Cooperation" href="http://larsoninstitute.com/wp-content/uploads/2008/01/tomsawyerpaintingthefence.jpg"><img class="alignright" title="Cooperation" src="http://larsoninstitute.com/wp-content/uploads/2008/01/tomsawyerpaintingthefence.jpg" alt="Cooperation" width="192" height="324" align="right" /></a>Have you ever needed someone&#8217;s help only to find that getting it was like pulling teeth? Maybe you were going about it all wrong. Suppose there was another way to solicit help from others that would almost guarantee their total cooperation. If you are interested, then read on.</p>
<p><strong>Try This Test</strong></p>
<p>Try this test the next time you want someone to help you with something. It doesn&#8217;t really matter what you need help with. It can be shoveling snow, painting a fence or solving a computer problem.</p>
<p><strong>Test 1:</strong> For the first test, simply ask someone to help you. Say, &#8220;Will you help me do this?&#8221; Tell them exactly what you want them to do and how to do it. You can even offer to pay them, but make it clear that all you are paying them to do is just what you want them to do. Now note what kind of cooperation you get.</p>
<p><strong>Test 2:</strong> For this second test don&#8217;t just ask the other person to help you &#8220;do&#8221; something. Approach them by asking them to help you <em>think</em> about the job that needs to be done. Tell them you have a problem and would like their help in resolving it. Ask them what they <em>think</em> about the problem. Ask them for their opinion about how you are going about it. Again, note what level of cooperation you get.</p>
<p>Inevitably, you will find that although you will get <em>some</em> level of cooperation with the first method, you will almost always get <em>total</em> cooperation with the second method.<span id="more-27"></span></p>
<p><strong>A Basic Law of Human Nature</strong></p>
<p>Why is it that if you are out in your yard painting your fence and you ask your neighbor, &#8220;Hey John, can you come over and help me paint my fence?&#8221; he will tell you to go take a hike?</p>
<p>But if you say, &#8220;John, I&#8217;m trying to paint my fence and I just don&#8217;t know if I&#8217;m doing it right. I just can&#8217;t seem to get the paint to go on very smooth. Do you have any ideas of what I&#8217;m doing wrong?&#8221; John will more than likely come over, take the paint brush out of your hand and say, &#8220;Here, let me show you how it&#8217;s done.&#8221;</p>
<p>The reason is simple. There is a basic law of human nature that says we are much more interested in our own problems than the problems of others. When you ask John to help you paint your fence, it is your problem. But when you ask for his advice about painting the fence, you give him a challenge to solve a problem and thus the problem becomes his.</p>
<p><strong>We Need to Be Needed</strong></p>
<p>Another factor involved here is the human need to feel important. By asking John for advice you gave him the feeling of importance, the feeling of being needed. We are much more willing to give of ourselves when we are being looked up to and sought out for our knowledge and skills. It is much easier to engage the <strong><em>brawn</em></strong> when the <strong><em>brain</em></strong> is involved.</p>
<p>This works with painting fences or running billion-dollar corporations. The next time you would like someone to do something, rather than tell them to do it, engage their brain. Let them contribute their ideas and become part of the solution to the problem and you will find them bending over backwards to help you. It&#8217;s human nature and it works every time.</p>
<p><strong><span style="color: #000080;">Have you had similar experiences in your own life? What insights about this basic law of human nature can you share with us? We&#8217;d love to read your thoughts.</span></strong></p>
<p>Thank you.</p>
<p>Copyright © 2009 Garold N. Larson</p>
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		<title>The Most Powerful Word in the English Language</title>
		<link>http://larsoninstitute.com/2008/10/22/the-most-powerful-word-in-the-english-language/</link>
		<comments>http://larsoninstitute.com/2008/10/22/the-most-powerful-word-in-the-english-language/#comments</comments>
		<pubDate>Wed, 22 Oct 2008 08:25:07 +0000</pubDate>
		<dc:creator>Garold N. Larson</dc:creator>
				<category><![CDATA[Communication Skills]]></category>
		<category><![CDATA[Feeling of Importance]]></category>
		<category><![CDATA[Human Nature]]></category>
		<category><![CDATA[Influencing Others]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[Listening]]></category>
		<category><![CDATA[Why]]></category>

		<guid isPermaLink="false">http://selfmasterykeys.com/blog/2008/04/the-most-powerful-word-in-the-english-language</guid>
		<description><![CDATA[I want to talk today about the most powerful word in the English language. It has only three letters. It is the word Why.
Often when we are in a situation where we need to influence and persuade someone to see our point of view or to carry out some task, the other person will have [...]]]></description>
			<content:encoded><![CDATA[<p><a title="Why" href="http://larsoninstitute.com/wp-content/uploads/2008/04/why.jpg"><img class="alignleft" style="border: 0px;" src="http://larsoninstitute.com/wp-content/uploads/2008/04/why.jpg" border="0" alt="Why" width="277" height="327" align="left" /></a>I want to talk today about the most powerful word in the English language. It has only three letters. It is the word <span style="color: #ff0000;"><strong><em>Why</em></strong></span>.</p>
<p>Often when we are in a situation where we need to influence and persuade someone to see our point of view or to carry out some task, the other person will have objections. It is human nature for us to immediately want to argue the point with them using logic and reason. The problem with this method is that nobody likes to be proven wrong. Even when people know they are wrong they hate to admit it. You push against them and they tend to push back.</p>
<p>Instead of hitting them with a direct frontal assault by arguing with them about their objections, there is a better way. This is where we use our most powerful word.</p>
<p>When the other person raises an objection, ask the question &#8220;Why?&#8221; and let them talk. When they have explained their objection, then ask again &#8220;Why?&#8221; and let them talk some more. Keep them talking by using the words &#8220;Why&#8221; or &#8220;Why not.&#8221; Nine times out of ten they will come to realize the folly of their own position and talk themselves out of it. Many times they come to find out that their reasons just don&#8217;t add up.</p>
<p>The key is to use your <em>ears</em> instead of your <em>tongue</em>. There is no argument that you could use that will be half as effective as their own words.</p>
<p>I challenge you to try this method of positive persuasion. The next time you need to get someone to do something, use the most powerful word in the English language &#8211; <em><span style="color: #ff0000;"><strong>Why</strong></span></em>. Let us know how it went. We would love to hear from you.</p>
<p>Thank you.</p>
<p>Copyright © 2008 Garold N. Larson</p>
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		<item>
		<title>Give a Person a Reputation to Live Up To</title>
		<link>http://larsoninstitute.com/2008/08/18/give-a-person-a-reputation-to-live-up-to/</link>
		<comments>http://larsoninstitute.com/2008/08/18/give-a-person-a-reputation-to-live-up-to/#comments</comments>
		<pubDate>Mon, 18 Aug 2008 08:17:41 +0000</pubDate>
		<dc:creator>Garold N. Larson</dc:creator>
				<category><![CDATA[Communication Skills]]></category>
		<category><![CDATA[Human Nature]]></category>
		<category><![CDATA[Influencing Others]]></category>
		<category><![CDATA[Motivation]]></category>
		<category><![CDATA[Reputation]]></category>
		<category><![CDATA[Self-Image]]></category>

		<guid isPermaLink="false">http://selfmasterykeys.com/blog/2008/04/give-a-person-a-reputation-to-live-up-to</guid>
		<description><![CDATA[I have found that the best way to get another to acquire a virtue, is to impute it to him&#8221; &#8211; Winston Churchill
Do you want to get your husband to lose weight? Do you want your mechanic to do the best repair job possible on your car and for the best price? Do you want [...]]]></description>
			<content:encoded><![CDATA[<p><a title="Reputation" href="http://larsoninstitute.com/wp-content/uploads/2008/04/cat-lion.jpg"><img class="alignright" style="border: 0px;" src="http://larsoninstitute.com/wp-content/uploads/2008/04/cat-lion.jpg" border="0" alt="Reputation" width="298" height="358" align="right" /></a>I have found that the best way to get another to acquire a virtue, is to impute it to him&#8221; &#8211; Winston Churchill</p>
<p>Do you want to get your husband to lose weight? Do you want your mechanic to do the best repair job possible on your car and for the best price? Do you want your employees to work extra hard to try and please you? One simple technique can accomplish this. It is the technique of giving the other person a reputation to live up to. Let me share with you a story and some examples:</p>
<p><strong>California Adventure Story</strong></p>
<p>A number of years ago I took my family on a trip to California to visit my relatives and see some of the sights. Sorry to say, our car had other plans. When we arrived at my aunt&#8217;s house the car began overheating. Steam was pouring out from under the hood.</p>
<p>My aunt knew what to do. You see, she was a master at the technique I&#8217;m about to teach you today. She told us she had a mechanic that would take care of us. Unfortunately it was a Saturday and her mechanic shop was closed. Somehow she got the mechanic&#8217;s home phone number and called him. I remember very clearly how she talked with her mechanic. She talked about what a fantastic mechanic he was and how he had never let her down and how she loved to take her business to him because of his great service. Somehow, someway, she ended up persuading him to meet us at his shop to take a look at our car.<span id="more-40"></span></p>
<p>We went to the shop and she again talked with her mechanic like she had before, but did it in front of me and my wife. Then, in front of the mechanic, she told me and my wife what a great mechanic he was and that he will for sure take care of us and that he always charges a fair price. She went on and on about it.</p>
<p>I was amazed to watch this mechanic bend over backwards for us after that. He dropped his Saturday plans and went to work on our car. He found that our car needed a new radiator. So he made several phone calls and got one delivered right away. He worked very hard to install it and got our car running again. It was truly amazing how this all happened.</p>
<p>If my aunt had used the usual approach, the mechanic would have simply told us they were closed on Saturday and to bring the car in on Monday and they would look at it then. Instead, my aunt persuaded her mechanic in a positive way by using the technique of giving him a reputation to live up to.</p>
<p><strong>Example 1:</strong></p>
<p>Let&#8217;s suppose you are the head of the software development department of your company and the company president has an important project he wants done. You decide you will assign your employee Bob to handle the project. However, you&#8217;re worried that Bob may not do the best job possible. So you decide to use this great persuasion technique.</p>
<p>You arrange a meeting with the company president where you and Bob go over the details of the project with him. As the meeting is about to conclude you say to the company president, &#8220;You don&#8217;t have to worry about a thing. There is nobody better than Bob at being able to take on a challenge like this. He&#8217;s one of my best programmers and I know he will be able to complete this project quickly and efficiently.&#8221; You go on and on with the company president about how great of a programmer Bob is.</p>
<p>Now, do think for one minute that Bob is going to mess up on this project? Here he was praised and built up right in front of the company president. If this is how his boss thinks of him there is no way he is going to let him down. He now has a reputation to live up to, and he will!</p>
<p><strong>Example 2:</strong></p>
<p>Let&#8217;s explore dealing with your children. Suppose your son is being mean to his sister and you need to correct him. Instead of beating him up verbally and telling him what a bad person he is, try this:</p>
<p>&#8220;Son, I just don&#8217;t understand it. You are normally one of the kindest boys I&#8217;ve known. It&#8217;s just not like you to act this way. I&#8217;m so surprised. I&#8217;m sure you won&#8217;t do this again because you&#8217;re just not that way.&#8221;</p>
<p>So now your son thinks, &#8220;Wow, my dad thinks that about me and now look what I&#8217;ve done, I&#8217;ve let him down.&#8221; He&#8217;s going to try extra hard to not let you down in the future because now you&#8217;ve given him a reputation to live up to.</p>
<p><strong>Example 3:</strong></p>
<p>Let&#8217;s suppose that your husband has gained a little weight and he isn&#8217;t in quite the shape that you know he could be. You could say:</p>
<p>&#8220;Gee honey, you&#8217;ve put on a few pounds lately. Maybe you shouldn&#8217;t eat so much. You know you really ought to get out and get some exercise.&#8221;</p>
<p>How is that going to make him feel? Is it going to make him want to go right out and start exercising and eating right? Not hardly. It&#8217;s going to make him feel horrible! First of all he is going to justify why he is the way he is. And then he&#8217;s going to fight against it. It&#8217;s human nature.</p>
<p>Or you could use the other approach of giving him a reputation to live up to. When he comes home from work you give him a big hug and say:</p>
<p>&#8220;Gosh, you look so good today! Have you lost weight? You&#8217;ve been working out, haven&#8217;t you? I&#8217;m so glad you&#8217;re not like all my friend&#8217;s husbands. They just let themselves go and are so huge. Thanks for working so hard at keeping yourself fit and trim.&#8221;</p>
<p>Now, I&#8217;m not advocating lying. What I&#8217;m advocating is looking for the positive and accentuating it.</p>
<p><strong>Try it!</strong></p>
<p>You can imagine which approach you would prefer if you were on the receiving end? Which would motivate you more to change? As you can see, giving the other person a reputation to live up to is an excellent tool for positive persuasion. I challenge you to try this technique over the next week and see what results you get.</p>
<p>Let me know how it goes by sharing your comments below.</p>
<p>Thank you.</p>
<p>Copyright © 2008 Garold N. Larson</p>
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